About Us

YELLOW is a label dedicated to bringing you ready-to-wear womenswear in fun and quirky styles and shades to women of all ages – you name it, we've got it. Infusing psychedelia and diversity in our brand image is something that we hold close to our hearts, with upcoming collaborations featuring personalities from all kinds of backgrounds with a shared love for fashion. As famously shared by the founder of YELLOW – "We want people to not be afraid to wear vibrant colours, life's too short to wear boring shades anyway."